Target Endcap Presentation
This presentation of end cap merchandising to Target Corporation involved several steps. First, I did market research of existing end cap dimensions involved. Then took dimensions of all product for the presentation and calculated the maximum product volume. With all calculations considered, I created an illustration of product disbursement. I finished the proposal with a photographic mock up of the end cap with proposed end cap signage.
Tasks performed: market research, concept, art direction, photography, structural design, design, illustration